CashUp

CashUp

A smart financial app designed to help teenagers build strong money management skills from a young age, through an intuitive and engaging learning experience

A smart financial app designed to help teenagers build strong money management skills from a young age, through an intuitive and engaging learning experience

Adi Kribus

UX/UI Designer

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Adi Kribus

UX/UI Designer

My Design Process

Research

Identifying Problems

Research

Competitor Analysis

Synthesis

Persona

User Story

Ideation

Developing a Solution

Low Fidelity

Final Designs

Final Design

Problem

Students with learning disabilities are left behind in remote learning.

Opportunity

More people now seek easy and safe ways to trade second-hand clothes, driven by sustainability and saving.

My Design Process

Problem to Potential

Problem to Potential

Problem

Teens struggle to manage money and build healthy habits

Opportunity

With the right tools, they can learn early and take control of their finances

Research

We explored teens financial behaviors to understand the challenges they face in managing money. The research revealed knowledge gaps, emotional barriers, and the need for accessible financial tools

Financially aware teens

Track their spending

Save for long-term goals

Use budgeting tools

Feel in control of their money

Financially unaware teens

Spend impulsively

Struggle to save

Lack financial knowledge

Feel anxious about money

57%

Gen Z lack savings for emergency expenses

40%

of students in Israel receive financial management education

16%

of respondents say they understand financial matters well

Competitor Analysis

Persona


Jonathan is a teenager who loves computers and development, with a strong passion for technology and coding.

He wants to start learning development more seriously, but the things he wants to do require advanced equipment, which is very expansive. His goal is to save enough money to buy a better computer

Jonathan Cohen, 17

Motivations

• To save up for a better computer

• To manage his money independently

• To stay motivated toward a clear goal

Fears

• Not reaching his savings goal

• Feeling lost in financial terms

• Not knowing when or if he’ll reach his goal

Knolwge

Excitement

Motivation

User Story

As Jonathan…

I want to track how close I am to buying my new computer

so that I stay motivated and don’t lose focus

I want to see how much I’ve spent this month

so that I can avoid wasting money on things I don’t need

I want to get saving tips that match my goal

so that I can reach it faster and smarter

Final Design

Research

Identifying Problems

Research

Competitor Analysis

User Surveys

Synthesis

Persona

User Story

Ideation

Developing a Solution

Low Fidelity

Final Designs

Final Design

We explored teens’ financial behaviors to understand the challenges they face in managing money. The research revealed knowledge gaps, emotional barriers, and the need for accessible financial tools

Research

Financially aware teens

Save for long-term goals

Use budgeting tools

Feel in control of their money

Track their spending

Financially unaware teens

Spend impulsively

Struggle to save

Lack financial knowledge

Feel anxious about money

I focused on understanding the barriers in second-hand clothing adoption, aiming to explore why many still avoid it despite its environmental and financial benefits. The research examined user behaviors, pain points, and market gaps to identify opportunities for a smoother and more trusted experience.

57%

of Israelis has purchased clothing from a second-hand store

40%

of students in Israel receive financial management education

16%

of respondents say they understand financial matters well

Competitor Analysis

Persona

Final Desing

User Story

Jonathan Cohen, 17

Jonathan is a teenager who loves computers and development, with a strong passion for technology and coding.

He wants to start learning development more seriously, but the things he wants to do require advanced equipment that he doesn't have.

Motivation

Knolwge

Excitement

Fears

• Not reaching his savings goal

• Feeling lost in financial terms

• Not knowing when or if he’ll reach his goal

Motivations

• To save up for a better computer

• To manage his money independently

• To stay motivated toward a clear goal

I want to track how close I am to buying my new computer

so that I stay motivated and don’t lose focus

I want to see how much I’ve spent this month

so that I can avoid wasting money on things I don’t need

I want to get saving tips that match my goal

so that I can reach it faster and smarter

As Jonathan…