Adi Kribus

UX/UI Designer

Adi Kribus

UX/UI Designer

Pelephone

Pelephone

Pelephone is one of Israel’s largest and most established telecom companies, serving millions of customers nationwide.

Field technicians responsible for antenna maintenance used a handwritten form — an outdated method that caused delays, mistakes, and poor accessibility on site.

I was tasked with creating the first digital version of the form, designed to be clear, responsive, and simple enough for on-site technicians to complete quickly and accurately.

Pelephone is one of Israel’s largest and most established telecom companies, serving millions of customers nationwide.

Field technicians responsible for antenna maintenance used a handwritten form — an outdated method that caused delays, mistakes, and poor accessibility on site.

I was tasked with creating the first digital version of the form, designed to be clear, responsive, and simple enough for on-site technicians to complete quickly and accurately.

The goal and the challenges

One of the biggest challenges was designing for a user group not accustomed to digital tools. The technicians had used pen and paper for years, and many were less familiar with new technologies. We anticipated resistance to change and knew the interface had to feel intuitive, fast, and familiar — almost like the paper form they knew, but enhanced with clarity, efficiency, and smart validation. The goal was to support users who value speed and practicality, without overwhelming them with unnecessary complexity.

One of the biggest challenges was designing for a user group not accustomed to digital tools. The technicians had used pen and paper for years, and many were less familiar with new technologies. We anticipated resistance to change and knew the interface had to feel intuitive, fast, and familiar — almost like the paper form they knew, but enhanced with clarity, efficiency, and smart validation. The goal was to support users who value speed and practicality, without overwhelming them with unnecessary complexity.

The goal and the challenges

Problem

Technicians used paper forms-slow, error-prone, and hard to manage

Opportunity

Digitize the form to make it faster, clearer, and easier to use in the field


My Approach



My Approach


To address the needs of field technicians unfamiliar with digital tools, I focused on creating an interface that feels simple, familiar, and friction-free.

I treated the original paper form as a blueprint, carefully mapping its structure and identifying areas where the digital version could improve clarity and speed without overwhelming the user.

The goal was to strike a balance between functionality, efficiency, and ease of use in real-world field conditions

Key Design Priorities


• Keep the layout linear and easy to follow

• Use large, readable form fields

• Minimize the number of clicks or screens

• Maintain visual similarity to the original paper form

• Add real-time validation and smart defaults where possible

• Ensure full mobile responsiveness

Original Paper Form

To address the needs of field technicians unfamiliar with digital tools, I focused on creating an interface that feels simple, familiar, and friction-free.

I treated the original paper form as a blueprint, carefully mapping its structure and identifying areas where the digital version could improve clarity and speed without overwhelming the user.

The goal was to strike a balance between functionality, efficiency, and ease of use in real-world field conditions

Key Design Priorities


• Keep the layout linear and easy to follow

• Use large, readable form fields

• Minimize the number of clicks or screens

• Maintain visual similarity to the original paper form

• Add real-time validation and smart defaults where possible

• Ensure full mobile responsiveness

The Result

Technicians were able to complete the new digital form faster, with fewer errors.

The structure felt familiar, like the paper version — but cleaner, clearer, and more efficient.

This improved documentation quality and saved valuable time on-site

The goal and the challenges

One of the biggest challenges was designing for a user group not accustomed to digital tools. The technicians had used pen and paper for years, and many were less familiar with new technologies. We anticipated resistance to change and knew the interface had to feel intuitive, fast, and familiar — almost like the paper form they knew, but enhanced with clarity, efficiency, and smart validation. The goal was to support users who value speed and practicality, without overwhelming them with unnecessary complexity.

To develop a flexible and adaptive learning system that empowers students to achieve their goals and dreams. By offering personalized tools and support, the system will address the unique needs of each learner, fostering a more inclusive and effective educational experience. This approach aims to break down barriers created by traditional, rigid educational frameworks, allowing students to thrive at their own pace and according to their own learning style, ensuring that all individuals, regardless of challenges, have the opportunity to succeed.